Want To Build An Engaged Audience On Twitter? Keep These 3 Things In Mind

Atomic Essay, Community, Solopreneurship

Note: this post was originally written as an Atomic Essay as part of Ship 30 for 30 and posted on Twitter. I’ve copied the essay content here so it isn’t just lost in the endlessness of the Twitter feed. Enjoy!

If your goal is a massive number of Twitter followers, this isn’t the post for you.

If you want ideas on how to build an engaged audience of humans who notice (and reach out) when you don’t post, who willingly share your posts and strike up conversations in the comments, you’re in the right place.

In the last 2 months I’ve somehow managed to convince 660+ humans to follow me and regularly engage with my content so I figure I can pay it forward by sharing what seems to be working.

Check Your Agenda 🤔

Don’t be the person who only makes connections because you want to sell your programs or services. That’s gross and people can see through it.

Comment on other people’s content. Have conversations. Send DMs without thinking about what you get out of it.

Connect With People In a Genuine Way 😍

I’m not saying you have to spend your whole day on Twitter, but humans want to connect with the people they learn from.

In general, people are craving more connection right now and if you’re a solopreneur it’s especially important. People buy from other people they know, like and trust.

So get out there and make friends, be yourself and have a little fun!

Add Your Personality Into Your Writing 🤪

This can take a little practice because we often think we need to be more “professional” in our writing.

This doesn’t mean you have to go to the completely opposite end and document your every thought or private moment, but find a place somewhere in the middle.

If you’re struggling to figure out how to do this, record yourself talking about a topic and then use the words you spoke in your writing. That is a little glimpse in your real personality.

See the original atomic essay on Twitter


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